The first tour will take participants to Cesena and Longiano and will be dedicated to specialised, highly sustainable cherry tree growing. Participants will visit two organic farms, which are both members of Apofruit, in the foothills of Cesena. Two prime examples of how, in highly suitable areas, varietal and technical innovation can be easily transferred and adopted in environmentally friendly production systems, such as organic farming, ensuring natural products of the finest quality. The tour will then head to Cesena, where participants will visit the company Battistini Vivai to get a firsthand look at innovations in the field of cherry tree production in a constantly evolving industry, i.e. that of plant nurseries. The tour will end with a visit to Apofruit’s organic processing and packaging plant in Longiano.